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Guilford was one of the first academic researchers who dared to conduct a study of creativity.He challenged research subjects to connect all nine dots using just four straight lines without lifting their pencils from the page.Speakers, trainers, training program developers, organizational consultants, and university professors all had much to say about the vast benefits of outside-the-box thinking.
No one, that is, before two different research teams—Clarke Burnham with Kenneth Davis, and Joseph Alba with Robert Weisberg—ran another experiment using the same puzzle but a different research procedure.If you have tried solving this puzzle, you can confirm that your first attempts usually involve sketching lines inside the imaginary square.The correct solution, however, requires you to draw lines that extend beyond the area defined by the dots.Solving this problem requires people to literally think outside the box.
Yet participants’ performance was not improved even when they were given specific instructions to do so.After all, with one simple yet brilliant experiment, researchers had proven that the conceptual link between thinking outside the box and creativity was a myth. But you will find numerous situations where a creative breakthrough is staring you in the face. *From Inside the Box: A Proven System of Creativity for Breakthrough Results Copyright 2014 Drew Boyd There are many theories of creativity.